We produce what we plan
No concept that ends up in a drawer. From the playbook to the weekly post, from one team.
Social media agency in Vienna
Social media agency in Vienna for content and channel management.
OSTWERK is a social media agency in Vienna. We plan, produce and run your channels: from content strategy and photo and video production to ongoing publishing. Consulting, production and operation from one team.
Reply within 24 hours.
Partners
Companies and institutions that build with us.
We work for companies, cities and institutions, including the City of Vienna, the Ministry of Education, H&M, Bayer and DenizBank.
Media
Visible content needs three things: a clear story, a reliable rhythm and channels that fit your audience. Not more posts.
- Only 22% of B2B marketers call their content marketing very successful (Content Marketing Institute, 2025)
- Playbook from €3,000
- Content from €3,000 per month
- Management from €2,000 per month
Starting point
You post when someone happens to have time?
What you want: a channel that appears reliably.
- Posts appear whenever there is time. Never before, never after.Rhythm: an editorial plan that holds.
- There is no clear content strategy.Strategy: audience, messages and formats in the playbook.
- The channel went quiet after three months.Consistency: content that appears on the agreed schedule.
- Nobody knows what really works.Reporting: you see what works.
- The team lacks time for production.Relief: we produce and publish.
Modules & packages
Playbook, content, management: a rhythm that lasts.
Fixed price
| Leistung | Essential | RecommendedProfessional | IndividualBased on effort, at least Professional |
|---|---|---|---|
| Analysis: goals, current presence, competition | included | included | included |
| Content pillars & key messages | 3 | 5 | as needed |
| Channel strategy | 1 channel | 2–3 channels | as needed |
| Tone & format mix | included | included | included |
| Content examples per pillar | included | included | included |
| Corporate influencer concept | not included | included | included |
| Funnel & KPI framework | not included | included | included |
| Campaign roadmap | not included | included | included |
| Workshops | 1 | 2 | as needed |
| Anfrage |
Monthly
| Leistung | Essential | RecommendedProfessional | IndividualBased on effort, at least Professional |
|---|---|---|---|
| Posts / month | 8 | 16 | as needed |
| Channels | 1 | 2 | as needed |
| Copywriting & graphics in brand look | included | included | included |
| Short-form video (editing, subtitles) | 2 / month | 6 / month | as needed |
| Premium formats (series, carousels) | not included | included | included |
| Corporate influencer content (ghostwriting) | not included | 4 / month | as needed |
| On-site shoot | Add-on | 1 / quarter | as needed |
| Approval rounds | 1 | 2 | as needed |
| AI and automation supported: AI content engine (platform access) | not included | included | included |
| AI and automation supported: Repurposing: 1 piece → all formats | not included | included | included |
| Anfrage |
Monthly
| Leistung | Essential | RecommendedProfessional | IndividualBased on effort, at least Professional |
|---|---|---|---|
| Editorial plan & publishing | included | included | included |
| Community management | not included | included | included |
| Paid ads management | not included | included | included |
| Performance optimisation | not included | included | included |
| Corporate influencer support | not included | not included | included |
| AI and automation supported: Performance radar (auto insights) | not included | included | included |
| Reporting | Monthly | Monthly + insights | Weekly |
| Anfrage |
Let's talk about your channels.
30 minutes, free. You tell us, we listen.
Reply within 24 hours.
Die Zusammenarbeit zwischen Ostwerk und der Culinarius Gruppe: inspirierend, präzise, partnerschaftlich und stets einen Schritt voraus.
Why OSTWERK
Why OSTWERK as a social media agency?
Content before channel
We develop the story first, then cut it for the channels. With us every post knows why it exists.
Rhythm beats reach luck
A channel works through reliability. Short-form video first, according to HubSpot the content format with the strongest ROI.
AI as a tool, not a channel
Where AI speeds up research or analysis, a human decides what your brand says.
Also from us
Services: Branding agency, AI agency Vienna
References
Channels we manage.
3 Projekte
Aspirin
- Ausgangslage
- Zwei Produktlinien, zwei Anlässe, eine Zielgruppe, die schnell eine Lösung sucht.
- Ergebnis
- UGC-Videos und gestaltete Assets für Meta und TikTok, von der Idee bis zum Schnitt aus einer Hand.
timebite
- Ausgangslage
- Eine junge Zielgruppe, die Werbung schnell erkennt, über das ganze Studienjahr erreichen.
- Ergebnis
- Monatliche Meta-Kampagnen im Semesterrhythmus, mit getrennten Zielgruppen und Creatives, seit 2024.
Supradyn
- Ausgangslage
- Mehrere Produktlinien, mehrere Zielgruppen, ein klarer Markenrahmen.
- Ergebnis
- Kampagnen je Produktlinie mit eigenem Zugang, in einer Stimme und einem Rahmen, seit 2023 laufend.
Next step
From posting to programme.
Tell us where your channels stand. We reply within 24 hours.
FAQ
Frequently asked questions about the social media agency OSTWERK.
What exactly does OSTWERK do in media?
We plan, produce and run your content channels: from strategy and photo and video production to ongoing publishing. Consulting, production and operation come from one team. The result is not an ideas deck but a channel that appears reliably.
What does social media management cost?
After the playbook we fix scope and investment in a binding way. Channels, frequency and production depth set the frame. Specifically: playbook from €3,000, ongoing content production from €3,000 per month, channel management from €2,000 per month.
Which channels do we really need?
Fewer than you think. For most B2B companies in the DACH region, one or two channels that are served consistently are enough, usually LinkedIn, often complemented by Instagram or a newsletter. We clarify that in the playbook.
How often do we need to post?
As often as the rhythm you can sustain requires. A channel with two strong posts a week works better than daily posting that stops after six weeks. The playbook defines the rhythm.
Who produces the content?
We do, together with you. Strategy, editing, graphics and production come from us, your knowledge and your faces from your company. Depending on the package we deliver everything ready-made or enable your team to take over parts itself.
How much effort does it take on our side?
Manageable: essentially a workshop, input from your expertise and feedback in the approvals. We take care of the rest.
What is the difference between Essential, Professional and Individual?
The packages differ by how much room social media has in your company. Essential fits if you want to invest few resources and have no capacity for channels: we keep the rhythm, you have hardly any effort. Professional fits if social media matters to you and someone on your side co-owns the channels, for example in middle management: more posts, more formats, more support. Individual is for large companies and public institutions where a department looks after communications. We agree scope and processes with your team. We work out which package fits you in the intro call.